Blogging vs Life

Excuses - excuses. Keeping up a consistent and relevant blog simply is much harder than I anticipated. So forgive me for my couple stops and starts. I promise to be less distracted - although family does still come first.

Measurement and Analytics - Who Gets to See What?

Any measurement or analytics program needs to consider how open your internal access to data will be, and how open and transparent you will be with key stakeholders and the general public. This post takes a look at different types of organizations and how their approach to access can be driven by the culture and education around measurement as much as it is by any governance restrictions.

Decision Making from Website Satisfaction and Measurement

Understanding satisfaction is one of those measurements that provides insight into what you are doing right, but also what you are doing wrong in your online experience for different audiences. This goes for websites or apps that include shopping carts, services, or mainly information only. This post is the first lead off from the 6 elements of measurement discussed last week and will be a deep dive into this element

Welcome...

There have been many attempts to start this blog - and many names - over the past few years. Call it a crisis of confidence combined with a busy schedule and perhaps the inability to answer the question - does the world need another blog?